Programs · Executive Education
Program overview
Africa Distribution Playbook™
Recruit, incentivise and manage agent and distributor networks to reach markets across Africa.
Key facts
- Qualification
- Executive Education
- Duration
- 8 weeks
- Entry requirement
- Open entry
- Format
- Hybrid
- Credential
- Certificate
- Accreditation
- Credence Institute certification
About this program
The Africa Distribution Playbook covers how to recruit, incentivise and manage agent and distributor networks for pan-African reach. It works through channel design and tier structure, territory allocation, margin and incentive models, recruitment and onboarding, training and merchandising support, performance management and route-to-market data, and the conflict between channel partners that erodes coverage.
(opens full size in a new tab)Who should apply
- Distribution managers
- Channel managers
- Business owners
What you leave with
The skills to recruit, incentivise and manage agent and distributor networks for pan-African reach.
Where it can take you
- Channel and distribution management roles
- Building agent and distributor networks across Africa
The award
On passing the assessment you receive a certificate for this Executive Education program. Verification arrangements for this program are stated at enrollment. Issued under Credence Institute certification.
Who teaches it
If you want to know who leads this program before you apply, ask us and we will tell you.
Paying for someone else?
If you are funding someone else’s studies, here is what you are paying for. Africa Distribution Playbook™ is an Executive Education program taking 8 weeks, examined and credentialed, and issued with a certificate that any employer can verify publicly at any time. It prepares the learner for channel and distribution management roles and building agent and distributor networks across Africa. With the learner’s consent we will confirm enrollment, attendance and completion to you in writing at each stage.
Next intakes
Dates for the next cohorts are being confirmed. An advisor can tell you when this program next runs, and put you on the list for it.
Ask an advisor about datesFees and payment
Multiple payment options are available, with installments on programs of six weeks and longer. Employers can be invoiced directly against a purchase order or a letter of undertaking.